Bold As Love

This archival inkjet print shows the photograph used for the illustrated Jimi Hendrix Axis Bold As Love album cover. The print was produced and published by Karl Ferris, who was personal photographer to Hendrix.

After seeing Hendrix with his hair combed away from the scalp, Ferris requested that Jimi wear it that way during the photo shoot. Hendrix’s girlfriend, Kathy Etchingham, trimmed his hair to improve its symmetry, forming an afro. Redding and Mitchell liked Hendrix’s new hairstyle, so Ferris hired a hairdresser to style their hair in a similar fashion and so that became the basis of the whole look for that ‘Experience’ era.

This print tells that story without the need for words.

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© Karl Ferris

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